Big Blue Test 2011 Provides Life-Saving Insulin and Supplies to More Than 8,000 People in Need
BERKELEY, Calif., Nov. 21, 2011 /PRNewswire/ -- The Diabetes Hands Foundation announced today the donation of $75,000 to six diabetes charities that help people with diabetes in need in the United States and Latin America. The money was raised through a grassroots online diabetes awareness campaign called Big Blue Test, supported by Roche Diabetes Care.
The Big Blue Test takes place every November leading up to World Diabetes Day on Nov. 14. The campaign reinforces the importance of exercise in managing diabetes. Through Big Blue Test, Diabetes Hands Foundation (DHF) called on people with diabetes to test their blood sugar, get active for 14 minutes or more, test again, and share the results at Bigbluetest.org.
The website aggregated all of the data collected live. In the last three years, exercise decreased participants' blood sugar level between 15 and 20 percent.
For the second year, the Big Blue Test program sponsor was Roche Diabetes Care. Each entry in Bigbluetest.org, up to the first 8,000 participants, resulted in a donation from Roche Diabetes Care that will directly benefit approximately 8,000 people with diabetes in need.
Roche's support enabled DHF to provide critical funding to six nonprofit organizations. Five of those nonprofits are focused on helping underserved areas with a high incidence of diabetes in the United States. An additional grant will support the International Diabetes Federation's Life for a Child Programme for the organization's work in Latin America. As a result of reaching 8,000 entries in the Big Blue Test, Diabetes Hands Foundation granted the following:
- $25,000 to International Diabetes Federation's Life For a Child program.
- $10,000 to Moundville Medical Clinic, Tuscaloosa, Alabama
- $10,000 to LIFT For Teens/Walk and Play For Wellness in San