Design Concepts, Inc.

Design Concepts, Inc.

5301 Buttonwood Dr.
Madison, Wisconsin 53718
Phone: 608-316-8400
About the Company
Design Concepts is a full-service product design and innovation consultancy with extensive medical experience, creating healthcare products for both clinical settings and consumers. We work with industry leaders to design a wide a range of products — from sophisticated diagnostic instruments and operating/recovery room furniture to handheld tools patients use to track treatment compliance. Located in Madison and San Francisco, we focus on innovation and design that drives business success for our clients and makes life better for end users. Our in-house expertise spans the entire product development process—business and design strategy, research, industrial design, human factors, user experience design, mechanical and electrical engineering, with strong prototyping capabilities to test concepts at key points in the development process. From scoping through manufacture, our experienced project managers use a proven product development process. This process has guided more than 2,500 projects for hundreds of companies. Partnering with clients, we create evocative, grounded and actionable products that drive growth. Our strategists, researchers and designers help clients identify growth opportunities and potential risks. Our design teams uncover, articulate and refine opportunities for product and business success. Our highly refined, iterative process of analysis, engineering, prototyping, testing and refining means that we get a product in your customers’ hands early and often to gain meaningful insights that drive success. We understand the complexities of getting a medical device to market. Our Human Factors team can advise you through the regulatory compliance process to ensure that you can launch your product as soon as possible. We also help identify the best materials and vendors for manufacture and can manage the transition from prototype to finished product. At Design Concepts, we help our clients think bigger and make it happen.