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TRUMBULL, Conn., Jan. 17, 2011 /PRNewswire/ -- SFA Marketing today announced a new division of the agency, SFA Medical, dedicated exclusively to working with medical device manufacturers. SFA Medical is a formal extension of the agency's more than 20 years experience working with clients like CooperSurgical, Aloka, Wallach Surgical, Centrix and BrachySciences.

(Logo: http://photos.prnewswire.com/prnh/20110117/NY30375LOGO)

"In response to our clients growing needs, we created a separate division focused exclusively on the medical marketplace and its specific marketing requirements," said John Forgione, Executive Vice President of SFA Marketing.  "This new venture allows us to expand our services to include research, education, and digital applications, all under the umbrella of SFA's results-focused branding solutions."

SFA Medical provides innovative brand strategy, a full range of integrated marketing solutions and exceptional service for clients launching or repositioning medical device products.  Based on years of experience, SFA clearly communicates the benefits and value of medical devices to the target audience - physicians and medical professionals – resulting in increased sales and awareness of these products.

About SFA Marketing

SFA is a strategic brand marketing agency that partners with business decision-makers to develop powerful traditional and interactive programs that fundamentally increase bottom line revenue and growth. Through a systematic approach that focuses on value and differentiation, SFA has strengthened the brand equity and loyalty for a range of local, national and international business-to-business, medical and consumer products companies. www.sfamarketing.com

For more information about SFA Medical, please visit www.sfamedical.com

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