PHILADELPHIA — The American Association for Cancer Research is pleased to announce that it has received three coveted 2012 Hermes Creative Awards for its two most recent Annual Meeting videos and one video highlighting the AACR Cancer Progress Report 2011.
The 2011 AACR Annual Meeting video “We Are Making It Happen” is honored with a platinum award, the 2012 AACR Annual Meeting video “Accelerating Science” is lauded with a gold award and the AACR Cancer Progress Report 2011 video is the recipient of an honorable mention. The AACR received all three awards in the category of video/nonprofit.
“The American Association for Cancer Research is very honored to receive these accolades for our videos about cancer and cancer research,” said Margaret Foti, Ph.D., M.D. (h.c.), chief executive officer of the AACR. “It is very important that all members of the general public, not just researchers, patients and their caregivers, are aware of the extraordinary advances that have been made in cancer research and treatment for the benefit of cancer patients, as well as the fact that more work needs to be done to meet the challenges ahead. These awards give us great confidence that our educational videos have achieved our goal to broadly disseminate this information relevant to public health.”
Collectively, these dynamic videos detail the progress and promise of cancer research, while aiming to inspire further innovation and progress against this insidious disease, with the clear message that “Cancer Research Saves Lives.”
The Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional materials and programs, and emerging technologies. The awards recognize outstanding work in the industry while promoting the philanthropic nature of marketing and communication professionals. The competition is administered and judged by the Association of Marketing and Communications Professionals.
The Hermes Creative Awards has developed into one of the largest competitions of its kind in the world. This year, there were more than 4,700 entries from throughout the United States, Canada and several other countries. These entries were diverse, coming from corporate marketing and communication departments, advertising agencies, PR firms, graphic design shops, production companies, web and digital creators and freelancers.
This year’s recipients ranged from individual communicators to media conglomerates and Fortune 500 companies. A full list of this year’s award recipients can be found at www.hermesawards.com.
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About the AACR
Founded in 1907, the American Association for Cancer Research (AACR) is the world’s first and largest professional organization dedicated to advancing cancer research and its mission to prevent and cure cancer. AACR’s membership includes 34,000 laboratory, translational and clinical researchers; population scientists; other health care professionals; and cancer advocates residing in more than 90 countries. The AACR marshals the full spectrum of expertise of the cancer community to accelerate progress in the prevention, biology, diagnosis and treatment of cancer by annually convening more than 20 conferences and educational workshops, the largest of which is the AACR Annual Meeting with more than 17,000 attendees. In addition, the AACR publishes seven peer-reviewed scientific journals and a magazine for cancer survivors, patients and their caregivers. The AACR funds meritorious research directly as well as in cooperation with numerous cancer organizations. As the Scientific Partner of Stand Up To Cancer, the AACR provides expert peer review, grants administration and scientific oversight of individual and team science grants in cancer research that have the potential for near-term patient benefit. The AACR actively communicates with legislators and policymakers about the value of cancer research and related biomedical science in saving lives from cancer.
For more information about the AACR, visit www.AACR.org.