MIAMI, Oct. 17, 2011 /PRNewswire/ -- White Smile Global Inc. (OTCBB: WSML) has announced the appointment of Dr. Martin S. Giniger, D.M.D., PhD, MsD, FICD, as Chief Science Officer, and Director of Oral Health Research. Dr. Giniger will direct White Smile Global Inc.'s research and development team, based in Miami Beach, Florida, which includes many novel consumer and professional dental products including a line of natural healthy foaming oral health innovations, including a new patent-pending oral foam, that uses the power of effervescing oxidizers to whiten teeth, thus replacing traditional tooth "pastes" for daily use.
"Dr. Giniger is without question the world's most highly recognized scientist of international repute in the areas oral health product development and teeth whitening formulations," states White Smile Global CEO Mr. Omar Ahmadzai. "Dr. Giniger has been responsible for some of the biggest name products and most widely distributed brands throughout the world, and his scientific direction will further the progress of our goal in becoming the leading innovator in the over-the-counter, consumer friendly 'All-Natural' dental products," he added.
Dr. Martin Giniger has dedicated his professional and scientific career to oral care product development and clinical testing of toothpaste, mouthwash, toothbrushes, vital tooth bleaching preparations and other oral care and personal care products.
Prior to joining White Smile Global as Chief Scientific Officer, Dr. Giniger's education and training includes specialty certificate in Oral Medicine and Oral Pathology and a Ph.D. in Biochemistry (during which he discovered a new way in which melanoma cell spread using the basement membrane glycoprotein, Laminin, as a signaling molecule) from the University of Connecticut. There he also was recipient of an NIH Physician-Scientist Award and other scientific grants and was also the recipient of the Loeser Award from the Academy of Oral Medi